Cathy A.
Cathy A.

Making Persuasive Speech Writing Easy: Steps and Tips

9 min read

Published on: Nov 30, 2018

Last updated on: Nov 7, 2023

persuasive speech

Having trouble writing a persuasive speech? You're not alone. 

Many students and aspiring orators find themselves wrestling with the complexities of persuasive speech composition. 

But fear not! Our comprehensive guide is here to assist you at every step of the way. With practical steps, illustrative examples, and invaluable tips, we'll help you hone your persuasive speech writing skills. 

So, keep reading!

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What is a Persuasive Speech

A persuasive speech is a type of speech in which the speaker aims to influence the thoughts, opinions, or actions of the audience. 

It involves presenting a viewpoint on a specific topic and providing compelling arguments and evidence to convince the listeners. The speaker's objective is to bring about a change in the audience's beliefs, attitudes, or behaviors. 

The speaker uses a range of rhetorical techniques, including the persuasive appeals of ethos, pathos, and logos.

  • Ethos pertains to the speaker's credibility and character. It involves establishing trust and authority, which makes the audience more receptive to the speaker's message.
  • Pathos involves appealing to the emotions and feelings of the audience. It aims to create a strong emotional connection and empathy, making the audience more inclined to take action.
  • Logos is about using logic and reason to construct a persuasive argument. It relies on evidence, facts, and clear reasoning to support the speaker's viewpoint.

Parts of A Persuasive Speech

In a persuasive speech, the core sections typically include:

Introduction

The introduction is your opportunity to capture your audience's attention. Start with an engaging hook or attention-grabber. 

Provide some background information on the topic to contextualize your argument. 

Main Points

Your speech should have two to four main points, each supporting your main argument. Each main point should be a distinct argument that reinforces your overall position. 

These arguments serve as the core structure of your speech and should be well-researched and logically presented. 

Supporting evidence, examples, or statistics should be included for each main point to bolster your argument and make it more persuasive.

Transitions

Smooth transitions are essential in maintaining the coherence and flow of your speech.

Transitions may be as simple as a sentence or phrase that connects one point to the next, ensuring your speech flows logically.

Counterarguments

Recognizing and addressing potential counterarguments or opposing viewpoints is a sign of a well-rounded and well-researched argument. Devote a section of your outline to these counter arguments, acknowledging them in a fair and unbiased manner. 

Then, provide a well-reasoned response to refute these opposing views, demonstrating the strength and credibility of your own position.

Conclusion

The conclusion is where you wrap up your speech by summarizing your main points and restating your thesis. 

This reinforces your central argument and leaves a lasting impression on your audience. A strong conclusion should provide a clear sense of closure, emphasizing the key takeaways from your speech.

Call to Action

Consider including a call to action in your conclusion to motivate your audience to take a specific step or support your cause. 

This step adds a practical and actionable element to your persuasive speech, encouraging your audience to apply what they've learned.

Closing Remarks

End your speech with a memorable statement that leaves a final impression. You can use a powerful quote, a thought-provoking statement, or a call for reflection. 

Additionally, thank your audience for their time and attention, fostering a sense of appreciation and respect for their presence.

An outlines guides you through the process of crafting a persuasive message and making a successful persuasive speech. Certain steps can vary according to whichever type of persuasive speech you’re working on.

How to Write A Persuasive Speech

Writing a persuasive speech is a structured process that makes your message compelling and effective in conveying ideas to the audience.

Here's a step-by-step guide to help you craft a persuasive speech:

Step 1: Choose a Persuasive Topic

Selecting the right topic is the foundation of a persuasive speech. Look for subjects that you are passionate about and that resonate with your audience. Moreover, an effective persuasive topic is one that can be debated or has varying viewpoints.

Your chosen topic should be relevant to your audience's interests, beliefs, and concerns. For instance, if you're addressing university students, consider what issues are important to them.

Let's say you choose "The Importance of Mental Health Awareness on Campus" as your topic. This topic is relevant, given the high levels of stress and mental health challenges that college students often face.

Step 2: Research Your Topic

To create a compelling persuasive speech, thorough research is essential. 

Gather information, data, and evidence that support your arguments and help you establish credibility as a speaker. 

For the topic of mental health awareness, research may include finding statistics on mental health issues among college students. Look for academic studies that discuss the impact of mental health on academic performance.

Step 3: Know Your Audience

Understanding your audience is crucial. Consider their attitudes, beliefs, values, and concerns related to your chosen topic. 

For a college student audience, it's essential to comprehend their experiences and viewpoints on mental health. By acknowledging their existing knowledge and attitudes, you can tailor your speech to resonate more effectively with them.

Step 4: Organize Your Speech

Like any speech, persuasive speech should follow a logical structure. 

Start with a compelling opening, which may include a relevant story, a surprising fact, or a thought-provoking question. Clearly state your main argument here. In the case of mental health awareness, it could be something like, 

"Promoting mental health awareness on campus is essential for the well-being and success of college students." 

Create a speech outline, which could be structured around the problems, solutions, and a call to action regarding mental health on campus. A speech outline is a blueprint which helps in delivering your persuasive speech in a logically fluent way and convincing your audience. 

Here is a sample speech outline:

I. Introduction
A. Opening Hook
B. Importance of Mental Health
C. Thesis Statement

II. Problems of Mental Health on Campus
A. Statistics and Data
B. Identifying Challenges
C. Impact on Academic Performance and Campus Life

III. Solutions and Initiatives
A. Awareness and Education Programs
B. Access to Counseling Services
C. Support Networks and Peer Programs
D. Stress Management and Coping Strategies

IV. Call to Action
A. Encouraging Support and Understanding
B. Advocacy and Activism
C. Conclusion

V. Closing
A. Final Thoughts
B. Thank You and Call to Action

Step 5: Craft Persuasive Arguments

In the body of your speech, you'll present persuasive arguments to support your thesis. 

In the "Understanding the Problem" section, talk about rising student stress, mental health stigma, and their impact on academic performance. 

Use evidence and examples to back up each argument. Cite specific statistics or sharing stories of students who have faced these challenges.

Step 6: Use Rhetorical Devices

To make your persuasive speech more engaging and relatable to your audience, it's essential to employ rhetorical devices effectively. 

These devices add depth and emotional resonance to your message. Some key rhetorical devices to consider include metaphors, anecdotes, and emotional appeals. 

Personal stories or anecdotes about mental health issues can create a connection with your audience and evoke empathy.

Step 7: Address Counterarguments

It's important to acknowledge potential counterarguments in your speech. This shows that you've considered multiple perspectives. Acknowledging and refuting opposing views enhances the strength and credibility of your own point of view.

A potential argument could be that mental health awareness is too costly for universities. You can counter this by presenting cost-effective solutions that have been implemented successfully at other institutions.

Step 8: Call to Action

Conclude your speech with a compelling call to action. Encourage your audience to take specific steps to support your cause. 

For instance, you could encourage them to participate in mental health awareness campaigns on campus, or advocate for improved mental health services in the university community.

Step 9: Revise and Practice

After writing your speech, revise it for clarity, coherence, and impact. 

Practice your delivery multiple times to enhance your confidence and effectiveness as a speaker.

Persuasive Speech Examples

Here are some persuasive speech examples for helping you:

Expert Tip

Want to consult a few more examples? Check out these persuasive speech examples to help you get more ideas!

Persuasive Speech Topics

A good persuasive speech topic is one that grabs your audience's attention and stirs their thoughts. 

To choose the right topic, it should be something you truly care about and that's important to your audience members. It's also essential that there are different opinions on the topic because it creates room for a meaningful discussion.

Here are some persuasive speech ideas:

Funny Persuasive Speech Topics

  • Why cats are secretly plotting to take over the world.
  • The importance of having a designated pizza night every week.
  • How to survive a zombie apocalypse with just your wits and a backpack of snacks.
  • The merits of watching cute animal videos during work hours.
  • Why we should replace final exams with rap battles.
  • The best excuses for being late to class (that actually work).
  • How to annoy your roommates without getting caught.
  • The compelling case for declaring "National Pajama Day."
  • The benefits of talking to your houseplants and why they're great listeners.
  • Why coffee should be classified as a daily essential nutrient.

Unique Persuasive Speech Topics

  • The impact of social media on our sense of self-worth and well-being.
  • The need for implementing mindfulness and meditation in schools.
  • The benefits of fostering a community garden in every neighborhood.
  • Why we should prioritize space exploration and colonizing other planets.
  • The importance of teaching coding and programming in elementary schools.
  • The ethical implications of gene editing and designer babies.
  • Promoting eco-friendly travel options and reducing the environmental impact of tourism.
  • The benefits of a four-day workweek for improved productivity and work-life balance.
  • The need for teaching financial literacy in high schools.
  • The impact of virtual reality on therapy and mental health treatment.

Expert Tip

Can’t pick a topic? View this extensive list of persuasive speech topics on different themes!

Tips For Writing A Good Persuasive Speech

Creating and giving a strong persuasive speech involves different steps. Here are some tips for both writing and delivering your speech effectively:

  • Learn what your audience cares about and shape your message accordingly.
  • Back your points with credible data, facts, expert views, or real-life stories.
  • Utilize credibility, emotions, and logic in a way that appeals to the audience.
  • Share relatable anecdotes to connect with your audience.
  • Time your speech to fit the allotted duration for maximum impact.
  • Make good eye contact to connect with your audience and display confidence.
  • Maintain open and confident body language; avoid nervous habits.

To sum it up, you've learned the steps and important tips for making a strong persuasive speech. You have the tools to choose the right topic, use evidence effectively, and engage your audience. 

But if you ever need help or find it tough, remember you can hire our professional essay writing service. We're here to assist you in creating a persuasive speech that makes an impact.

Our experienced writers have a proven track record in creating impactful speeches. So, just say ‘write my speech’ and receive top quality results!

Cathy A.

WRITTEN BY

Cathy A. (Literature, Marketing)

Cathy has been been working as an author on our platform for over five years now. She has a Masters degree in mass communication and is well-versed in the art of writing. Cathy is a professional who takes her work seriously and is widely appreciated by clients for her excellent writing skills.

Cathy has been been working as an author on our platform for over five years now. She has a Masters degree in mass communication and is well-versed in the art of writing. Cathy is a professional who takes her work seriously and is widely appreciated by clients for her excellent writing skills.

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